Compare

How RootWright compares, with a source for every cell.

Every competitor cell below comes from that vendor’s own site, docs or WordPress.org listing, checked on 18 October 2026. Where a vendor doesn’t say, we write “not stated” rather than guess.

How we checked

  • Checked 18 October 2026 on each vendor’s site, docs and WordPress.org page.
  • “Not stated” means the vendor’s pages don’t mention it. It doesn’t prove they lack it.
  • Prices change. Confirm on the vendor’s page before you buy.
  • MasterStudy and the five hosted platforms were checked on 4 October 2026, from our competitor research; “[to check]” marks what that check didn’t cover.

Spot a mistake? Write to [[email protected]] and we’ll fix it within a week.

Build your comparison

Which checks matter to you?

All twelveClear

​Free plugin on WordPress.org​Cheapest paid plan​Payments without a cart plugin​Several prices on one course​Drip content​Spaced repetition reviews​Learning loop​Quiz question types​Certificates with verification​Import from another LMS​Platform fee on your sales​Refund window

And which products?

All elevenWordPress onlyHosted only

WordPress plugins​Tutor LMS​LearnDash​LifterLMS​Masteriyo​LearnPress​MasterStudyHosted platforms​Teachable​Thinkific​Kajabi​LearnWorlds​Podia

{checks} · RootWright and {others}

{n} check

{n} checks

{n} other

{n} others

No checks picked

12 checks · RootWright and 11 others

​Yes​Partly, or paid add-on​No, or not statedMarks are our reading of each cell

What you’d check

RootWright

WordPressTutor LMS

WordPressLearnDash

WordPressLifterLMS

WordPressMasteriyo

WordPressLearnPress

WordPressMasterStudy

HostedTeachable

HostedThinkific

HostedKajabi

HostedLearnWorlds

HostedPodia

Free plugin on WordPress.org

​Passed review; listing [soon]

​Yes · 100,000+ installs

​No

​Yes · 10,000+ installs

​Yes · 6,000+ installs

​Yes · 70,000+ installs

​Yes; installs [to check]

​No: hosted service, no free plan

​No: hosted service, no free plan

​No: hosted service, no free plan

​No: hosted service, no free plan

​No: hosted service, no free plan

Cheapest paid planAs listed on the vendor’s pricing page

[Announced at launch]

Individual: $199 / year

Pro: $399 / year (sites per licence not stated)

Earth Bundle: $199 / year sale, $398 regular

Basic: $99 / year sale, $199 regular

Pro Bundle: $299 one-time, 12 months of updates

Single Site: $149 / year

Starter: $39 / month, $348 / year

Basic: $54 / month, $480 / year

Basic: $179 / month, $1,716 / year

Starter: $29 / month, $288 / year

Mover: $49 / month, $504 / year

Payments without a cart plugin

​Pro: Stripe and PayPal, with sales tax and EU VAT

​Native eCommerce (tier not clear)

​Stripe, PayPal, Razorpay, 2Checkout

​Manual in core; Stripe add-on $149/yr

​Stripe and PayPal, free

​PayPal in core; Stripe add-on $39

[to check]

​Yes: built-in checkout (teachable:pay)

​Yes: Thinkific Payments

​Yes: Kajabi Payments

​Yes: hosted checkout

​Yes: hosted checkout

Several prices on one courseOne-time, subscription and payment plan, in the free plugin

​Yes, in the free plugin

​Not in the free plugin

​No free plugin

​Not in the free plugin

​Not in the free plugin

​Not in the free plugin

[to check]

[to check]

[to check]

[to check]

[to check]

[to check]

Drip content

​Pro

​Pro

​Core

​Yes (tier not stated)

​Yes (pages disagree on tier)

​Add-on, $39

​Pro add-on

​Yes

​Yes (scheduled content, all plans)

​Yes

​Yes

​Yes

Spaced repetition reviewsScheduled review of past material

​Free · FSRS-6

​Not stated

​Not stated

​Not stated

​Not stated

​Not stated

​Not stated

​Not stated

​Not stated

​Not stated

​Not stated

​Not stated

Learning loopChecks in the lesson, recall, a daily session and mastery

​Free: checkpoint blocks, FSRS-6 recall, Today and a skill map; Pro adds confidence ratings and retention reports

[to check]

[to check]

[to check]

[to check]

[to check]

[to check]

[to check]

[to check]

[to check]

[to check]

[to check]

Quiz question types

11: 6 free, 5 Pro

13; interactive types Pro

8

4 core + 8 in a paid add-on

9 (3 free, 6 Pro)

4 core

Quizzes: yes; types [to check]

Quizzes: yes; types [to check]

Quizzes: yes; types [to check]

Quizzes: yes; types [to check]

Quizzes: yes; types [to check]

Quizzes: yes; types [to check]

Certificates with verification

​Free, with QR and a verify page

​Pro, with ID and QR

​Yes; verification not stated

​Free; share link, opt-in

​Free, with QR

​Add-on; verification $39

​Pro add-on; a basic builder in free; verification not stated

​Builder plan and up (verify); verification not stated

​Start plan and up; verification not stated

​Yes; verification not stated

​Pro Trainer plan and up; verification not stated

​Yes; verification not stated

Import from another LMS

​In progress [confirm]

​Free tool: LearnDash, LearnPress, LifterLMS

​Add-on in Pro and Elite

​No built-in importer

​Free: five LMS plugins

​Free add-on: Tutor, LearnDash, MasterStudy

[to check]

[to check]

[to check]

[to check]

[to check]

[to check]

Platform fee on your sales

​0%

​0% [confirm exact wording on the pricing page]

​Not stated

​Not stated

​0%

​Not stated

​0% (no platform fee found)

​7.5% on Starter; 0% on Builder and up (teachable:pay)

​0% with Thinkific Payments; 1–5% with your own gateway

​0% with Kajabi Payments; 0.5–2% with other processors

​$5 per paid enrolment on Starter; 0% on Pro Trainer and up

​5% on Mover; 0% on Shaker and up

Refund window

[14] days

30 days

30 days (annual plans)

30 days

14 days

Conditions; no day count

14-day money-back guarantee

30-day money-back guarantee

[to check]

30-day money-back guarantee

[to check]

[to check]

Pick at least one check above to see it side by side.

Install counts from WordPress.org. Trademarks belong to their owners. RootWright isn’t affiliated with any vendor listed.

Why people switch

Fourteen reasons to switch, before the details.

Each one is in the build today, tagged Free or Pro. The table below then compares the rest, line by line.

All 14In Free 11In Pro 10

FreePro

Learners remember, not just finish

Most LMS plugins measure clicks. RootWright measures memory, and brings each lesson back right before the learner would forget it.

  1. 1Check inside the lessonKey concept, Quick check and Pre-question blocks. Misses go into recall.
  2. 2Recall at the right timeFSRS-6 schedules each review on the server.
  3. 3Today, every dayRecall, then the next lesson, then more recall, with goals and streaks.
  4. 4Mastery on a skill mapMastery fades to “needs refresh” until it comes back.

Memory strength · sample course72/100

​

A 0–100 score per course, from nightly snapshots. Free.

How it works

FreePro

Several prices for one course, in the free plugin

Other free LMS plugins give a course one price. RootWright’s free plugin gives it as many as you need.

How it works

FreePro

Lessons that make people think

Learning-science practice is built into the lesson itself, so learners don’t just read along.

How it works

FreePro

A learning path for each learner

Learners move through skills, not just a list of lessons, and get a plan that fits their own deadline.

How it works

FreePro

Sell your way

Keep the store you already use, or sell with no store plugin at all.

How it works

Pro

AI that builds the course with you

Go from a brief to a full draft course while you watch it being written, with your house style and your budget in charge.

How it works

Pro

Exams built for certification courses

Real exam controls plus practice tests that adapt to each learner.

How it works

Pro

Your AI agent can work in your LMS

Connect Claude Desktop or any MCP agent straight to your courses.

How it works

Free

Fast on ordinary hosting

Built to stay quick on a small server with no Redis.

How it works

Free

Control and privacy you can explain

Every permission has a reason you can see, and every byte of learner data can be exported or erased.

How it works

FreePro

Certificates people can trust

Credentials that can be verified, and designs that never change after they are issued.

How it works

FreePro

Reach learners where they already are

Learning nudges that arrive in the inbox and chat apps learners already use.

How it works

Free

Found by Google and by AI

Courses are ready for search engines and AI assistants without extra setup.

How it works

Free

Looks right on any block theme

No page builder needed.

How it works

Fair is fair

Where others are ahead of us, right now.

  • A track record. Tutor LMS has 100,000+ active installs; LearnPress 70,000+. We have a beta.
  • Importers today. Tutor LMS, Masteriyo and LearnPress ship free migration tools now. Ours are in progress.
  • More question types. Tutor LMS lists 13. We have 11.
  • Reviews. We have none yet. That’s what the beta is for.

Built differently

What we do differently.

  • Several prices on one course, free. One-time, subscription and payment plans in the free plugin; none of the five offer that in theirs.
  • One table per job: 35 in the free plugin, 54 with Pro, each indexed for the queries an LMS runs, and listed in our docs.
  • A student app outside wp-admin that doesn’t depend on your theme.
  • Spaced recall. None of the five mentions scheduled reviews.
  • An AI that builds the course with you, and a built-in MCP server so your own AI agent can work in your LMS.
  • Sales tax and EU VAT in checkout: rates by country and state, inclusive prices, VAT IDs checked and reverse charged.

Sources

Pages we checked on 18 October 2026

Tutor LMS: wordpress.org/plugins/tutor · tutorlms.com/pricing · tutorlms.com/free-vs-pro · tutorlms.com/ecommerce · tutorlms.com/refund-policy

LearnDash: www.liquidweb.com/software/learndash · docs.nexcess.com/software/learndash/payments · docs.nexcess.com/software/learndash/drip-feeding · learndash.helpscoutdocs.com/article/56-quiz-questions · docs.nexcess.com/software/learndash/migrate-learndash · www.liquidweb.com/policies/learndash-refund-2

LifterLMS: wordpress.org/plugins/lifterlms · lifterlms.com/pricing · lifterlms.com/product/stripe-extension · lifterlms.com/docs/lifterlms-quizzes-overview · lifterlms.com/docs/enable-sharing-certificates

Masteriyo: wordpress.org/plugins/learning-management-system · masteriyo.com/pricing · masteriyo.com/features/quiz-builder · masteriyo.com

LearnPress: wordpress.org/plugins/learnpress · learnpresslms.com/pricing-plan · learnpresslms.com/docs/learnpress/admin-guide/quiz · thimpress.com/thimpress-refund-rules

MasterStudy (checked 4 October 2026): stylemixthemes.com/wordpress-lms-plugin/pricing · stylemixthemes.com/wordpress-lms-plugin · docs.stylemixthemes.com/masterstudy-theme-documentation/masterstudy-pro-plus/masterstudy-free-pro-and-pro-plus · docs.stylemixthemes.com/masterstudy-lms/lms-settings/ecommerce/taxes · wordpress.org/plugins/masterstudy-lms-learning-management-system

Teachable (checked 4 October 2026): www.teachable.com/pricing · support.teachable.com/en/articles/11682574-european-union-united-kingdom-vat-on-teachable · ddiy.co/teachable-pricing · schoolmaker.com/blog/teachable-pricing.md

Thinkific (checked 4 October 2026): www.thinkific.com/pricing · support.thinkific.com/hc/en-us/articles/22383950439575-Third-Party-Payment-Gateway-Fee-FAQ · www.ruzuku.com/compare/thinkific-pricing · ddiy.co/thinkific-pricing

Kajabi (checked 4 October 2026): kajabi.com/pricing · help.kajabi.com/articles/products/courses/courses-overview.md · help.kajabi.com/articles/sales/kajabi-payments/kajabi-payments-sales-tax-overview.md · ddiy.co/kajabi-pricing

LearnWorlds (checked 4 October 2026): www.learnworlds.com/pricing · support.learnworlds.com/support/solutions/articles/12000053708 · support.learnworlds.com/support/solutions/articles/12000099963-how-to-take-care-of-tax-calculation-in-learnworlds-with-stripe-tax · support.learnworlds.com/support/solutions/articles/12000017230 · support.learnworlds.com/support/solutions/articles/12000041914

Podia (checked 4 October 2026): www.podia.com/pricing · sellfy.com/blog/podia-pricing · cartmango.com/podia-pricing · apis.io/providers/podia

Judge it on your own site.

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